BUSINESS GROWTH & CLIENT ACQUISITION

In this course, you will learn how to analyze, position, and grow businesses strategically—turning insights into actionable growth plans. From understanding market dynamics and customer psychology to crafting compelling offers and defining clear value propositions, you’ll gain the skills to identify opportunities and close gaps that drive real results.

You will master client acquisition systems, both inbound and outbound, using social selling, cold outreach, and targeted campaigns across WhatsApp, email, and DMs—equipping you to land clients even before graduation. You’ll also design high-converting offers, sales funnels, and customer journeys that turn prospects into loyal customers.

Hands-on modules teach strategic partnerships, business development, lead nurturing, CRM management, and pipeline optimization, using tools like HubSpot, Zoho, Trello, and Notion. You’ll build real lead systems, automated sequences, and growth frameworks tailored for Nigerian SMEs and global clients alike.

By the end, you’ll be able to structure professional sales processes, manage client relationships, track KPIs, and present actionable growth reports with confidence. Perfect for freelancers, agency staff, founders, and career switchers, this course equips you with career-ready skills to accelerate business growth locally and globally.